In case you missed out on our Advocacy Talks webinar yesterday, 9 February 2022 with Malaysia Healthcare Travel Council (MHTC) on the topic of Forging Industry Resilience with the Malaysia Healthcare Travel Industry Blueprint 2021-2025.
Here are some of the key takeaways from the Advocacy Talks webinar session:
- The industry-driven Malaysia Healthcare Travel Industry Blueprint 2021-2025 (Blueprint) will guide industry stakeholders in providing the best Malaysia healthcare travel experience by 2025. It aims to enhance the current healthcare travel ecosystem, strengthen the Malaysia healthcare brand and expand the introduction of the country’s healthcare offerings to more targeted markets.
- The Blueprint is a pertinent guideline for industry recovery as the nation works towards reopening safely. Anchoring on public-private partnerships which have been proven in supporting Malaysia Healthcare’s growth.
- It will be implemented in two main phases, with the Recovery Phase (2021-2022) focusing on reinforcing awareness of Malaysia’s world-class quality healthcare offerings and enhancing the patient experience through digitalisation efforts. The Rebuild Phase (2023-2025) will see industry players collectively working together to amplify awareness on Malaysia Healthcare’s niche offerings such as the Fertility Hub of Asia, and the Cancer Care Centre of Excellence.
We would like to thank our experienced speaker Mr. Farizal bin Jaafar, Chief Strategy Officer of Malaysia Healthcare Travel Council (MHTC) for the topic of Forging Industry Resilience with the Malaysia Healthcare Travel Industry Blueprint 2021-2025.
You can watch the webinar back here: https://fb.watch/b4ejRqY1cn/
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