EUROCHAM Malaysia CEO Mr Sven Schneider and team were invited to attend and witness the Ericsson Imagine Live Malaysia 2023 that was launched today and graced by YB Fahmi Fadzil, Ministry of Malaysian Communications and Multimedia Commission (MCMC) and Mr David Hagerbro, CEO of Ericsson together with Tan Sri Mohamed Salem, Chairman of Malaysian Communications and Multimedia Commission, YBhg. Datuk Mohamad Fauzi bin Md Isa, Commission Member of Malaysian Communications and Multimedia Commission, H.E Michalis Rokas, The Ambassador and Head of the EU Delegation to Malaysia, Mr Robert Lejon, First Secretary, Deputy Head of Mission, Economic & Political Affairs, Embassy of Sweden, Kuala Lumpur, Malaysia, and En Mahadhir Aziz, CEO of the Malaysia Digital Economy Corporation (MDEC). The event revolved around the theme of digitalisation strategy evaluation from three vital perspectives: Operation Efficiency, Product/Service Differentiation, and Business Models. It emphasized the pivotal role of connectivity as a strategic enabler.

YB Fahmi Fadzil delivered a compelling keynote address, underscoring the necessity of digitalisation in various sectors, including the economy, education, and healthcare. He emphasized that digitalisation is a cornerstone of Malaysia's national plan, driving growth and income, particularly in rural areas, thereby strengthening the nation's economic prowess.

The second session of the event showcased a pivotal Key Panel Discussion session, aiming to answer the question: 'How can Malaysia become Asia's Digital Tiger?' This insightful discussion delved into key enablers and success factors for Malaysia's aspiration to become Asia's Digital Tiger.

We were honoured to be invited and be part of such a groundbreaking event, and we look forward for more exciting events like these.

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